Exterior Wayfinding Signs in Philadelphia | Custom Directional & Identification Systems
Martino Signs designs and installs exterior wayfinding systems for campuses, healthcare facilities, commercial properties, and institutions across Philadelphia and the surrounding region. From site entry monuments to parking directionals, we handle fabrication, permitting, and installation in-house.
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What Are Exterior Wayfinding Signs?
Exterior wayfinding signs are a coordinated system of signs that guide visitors through a site — from the street to the entrance, through a parking facility, and between buildings or departments. A complete wayfinding system typically includes entry monuments, directional signs at decision points, parking and traffic flow signs, building identification, and ADA-compliant pedestrian signage. At Martino Signs, we don't just fabricate signs — we analyze traffic flow, viewing distances, and site constraints to specify the right sign type at every location. Our team produces both the graphic artwork and the technical engineering drawings, so clients receive a cohesive system that functions correctly from day one.
Why Philadelphia Organizations Choose Martino Signs for Wayfinding
A well-executed wayfinding system reduces visitor frustration, improves safety, and reflects well on your organization. Here's what sets our approach apart.
In-House Design and Engineering
We produce both the graphic artwork and the structural drawings. Most sign companies outsource one or the other. We don't — which means faster turnaround and tighter coordination between how a sign looks and how it's built.
Materials That Last in Philadelphia's Climate
We spec 3/8" aluminum, Matthews paint, UV-laminated digital prints, and stainless hardware for exterior applications. Signs installed five and ten years ago still look right — because we chose the materials for the application, not the budget.
Permit Management Included
Exterior signage in Philadelphia and surrounding municipalities requires permits. We manage the submission process so your project doesn't stall while waiting on approvals.
System-Level Thinking
Individual signs that don't work together create confusion. We design wayfinding as a system — consistent typography, color, height, and mounting style — so every sign reinforces the next.
Wayfinding Signs
Image Gallery
Be A StandOut Brand
Your audience constantly encounters new brands. Whether you aim to outshine competitors, support your team, or enhance your image, our signage and awning solutions can help. Request a quote or contact us with questions.
Where We Install Exterior Wayfinding Systems
Wayfinding needs vary by site type. Here are the most common environments we serve across the Greater Philadelphia area.
Healthcare and Medical Campuses
Hospitals and medical office complexes require precise directional systems covering parking, emergency access, building identification, and department-level navigation. We've installed wayfinding programs for healthcare clients throughout the Philadelphia metro.
Corporate and Office Parks
Multi-tenant office parks need consistent branding across tenant ID, visitor parking, and building directories. We coordinate with property managers and individual tenants to deliver unified sign programs.
Educational Institutions
Schools, colleges, and universities serve students, staff, visitors, and emergency vehicles. Exterior wayfinding at educational facilities must account for high foot traffic, varied user types, and ADA compliance requirements.
Attractions, Parks, and Public Spaces
Zoos, museums, recreation areas, and public venues require durable signs that serve thousands of visitors and hold up to heavy outdoor use. Our work at the Philadelphia Zoo demonstrates what's possible when fabrication quality meets creative design.
"The custom suspended signs from Martino Signs have elevated our visibility and professionalism. We couldn't be happier with the results!"
This is one of the best companies I've ever worked with. Response from start to finish was amazing. My salesman, Jared, was very responsive witth all my questions and followups for everything... GREAT COMPANY!
Transforming Spaces with Custom Signage Solutions
Our innovative signage solutions helped the Children’s Museum of Discovery create a bold, inviting entrance that draws in families and sparks curiosity. This featured project showcases the perfect mix of creativity, durability, and functionality to match the museum’s playful spirit.
Project Highlight
A vibrant, custom-designed sign package that blends playful design with high visibility—perfectly capturing the museum’s mission to engage and inspire young minds.